Final Project

Graphic Design

Our final project was was collaboration project combinding elements from all four strands of eComm.  In the beginning stages of this project we had to learn how to be comfortable around  each other so that we could share our ideas and opinions. We started out by sharing our ideas for our product which were completely random like a hover board, time machine, and underwater car. These things all had something in common and that was that they were unrealistic. From there we decided to make this fun and have a completely unrealistic product. That is where the idea for shockers came from. We can give credit to Alex for that amazing idea. The next couple of days were spent as a group designing our logo and then breaking off as individuals to continue out work.

 From there we all created our own interpretation of the logo and after a few days we came back together again to decide what changes needed to be made before we had our final product. Another day was spent making revisions to the logos and then we made a collaborative decision to use the logo that I created. To create this logo I used adobe illustrator and a little bit of inspiration from the candy icebreakers. Once we had a logo that everyone loved we were able to move on and create our coupon, ad, and banner. There were only three things that needed to be designed so Natalie began working on the website.





Along with the logo I also did the coupon. The coupon was also made in adobe illustrator. Unlike the logo, the coupon was much simpler to make. The main focus of the coupon is on the logo in the middle which was already made it just needed to be resized. The coupon look about two days to create and the only revision we made was the font that was used for the buy one, get one free text. I enjoyed making the logo and I think that it turned out very nicely.



Video

Next we went into video and that was defiantly my favorite rotation out of all of them. however, my group ran into a lot of problems with the video strand. We started out by spending a whloe day deciding what our video was going to be about. We didn't know it them but the idea we came up with was way too long and wouldn't fit into our time limit. In the video we selected there was one scenario where shockers were needed, in our origingal idea there were three scenarios. That was obviously going to be way too long and very repetitive. What hurt us the most is that we spent almost 5 days filming these scenarios and we only ended up using one. We ended up in a crunch for time and had to settle with my video. I do really like my video but it could have been so much better if I would have had more time. Overall I do feel that our finished poduct was entertaining and informative.

Animation 

Up next was animation. In the animation rotation we all had a job that we needed to complete and mine was the product packaging. For the product packaging I created a box similar to one that you would find in the check out lane in any grocery store. The animation was made using SketchUp along with Adobe Illustrator for the back nutrition label.

The animation is a box with two packagages of shockers in it. Not only did I have to create the box but I also created two packages of shockers. To do the side grapics I used Adobe Illustrator. The inside cardboard texture was made from a screen capture from the internet. Tools I used included the push-pull tool, circle, square, and textures. I feel that my box looks very realistic and is easily identified.    









Finally I created the back nutrition label. although this was a graphic design element, I included it in the animation category because that is what I used it for.